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Drove Buyers' Down the Purchase Journey Through Inbound Marketing

     

 

  • Led a team to successfully build
    Onixnet.comThe website showcases
    content in all stages of the buyers'
    journey and has generated thousands
    of leads for the company.
  • This program increased customer
    participation 
    233% and generated
    275 MT of additional additive business
    (which blends approximately a million
    and half gallons of finished fluid).


               

               
  • Linked together Hubspot COS site,
    Salesforce.com and company
    culture to empower 
    Onix to push and
    track these
    leads through the sales cycle.

  • This system provided us the insight
    that 
    marketing contributed millions
    of dollars to the topline in a
    competitive marketplace.






 
 
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